This free, ten minute questionnaire is designed to ask you about critical issues when it comes to Commercialising your idea or innovation. Simply rate each of the areas on a scale of 10 ("Complete", "Perfect", "Couldn't be better") to 0 ("I don't know where to start", "I'm unhappy with this", "It's a worry") and send the form to us. If you're not sure how to rate an issue, make an educated guess. We've included an extra box for you to include a prompt to remind you why you gave yourself that rating when you review this later.

Your Name (required)
Your Email (required)
Your Telephone number
Vision
Have you written down your long term goal with this idea/innovation? Are you clear about what the next 3, 5 or 10 years will look like? Does the vision reflect your values? Are other key influencers supporting your vision? How much time and resources will you devote to this? What return are you expecting?
Intellectual Property (IP)
Have you written down what your IP is? Is your IP protected? Are you generating new IP? Is anyone doing anything similar? How confident are you that you have a solution that is truly unique and beneficial?
Customers
How well do you know your customers? How old are they? Are they male or female? Why do they need your product? What problem are they solving by buying your product? How many customers are there in Australia, Asia, Europe, America? Can you supply them?
Targets
Do you have a written set of targets for commercialisation? Do you know what should have happened in the next 3, 6 or 9 months? Do you know what you need to have done at the one year anniversary of your invention?
Marketing
Do you have a written plan defining how you reach your customers? Does it cover the real and virtual world? How do you measure the effectiveness? Can you write your own material?
Finance
Do you know how much money you will need to get to your first customer? When will you generate enough revenue to cover all costs? How much confidence do you have in your financial model? Have you considered fixed, variable and warranty costs? Do you have friends & family to fund you?
Regulation
Are you aware of the regulations that cover your products? Insurance? Worker’s Compensation? Do you need approval and/or registration to supply to customers?
Technology
How computer literate do you feel you are? Can you manage your own website? Build spreadsheet models? Can you accept Credit/Debit cards and/or Paypal? How confident are you that you track customers from interest to purchasing to recommendation? How do you keep customers informed?
Please enter captcha here